Treevas Goods Co.

Treevas Goods Co. (TGC) was an extension of my clothing brand "Treevas" through which I sold wallets of original, sustainable design. I handcraft each one using a plant-based cactus leather alternative in 5 colorways, and ship them in post-consumer packaging.

My first clothing line (see 2020 Treevas Clothing) led to an invitation to join an international youth climate action group, Earth Uprising. They exposed me to their new microgrant program (partnered with Ecosia) where I was awarded the funds to start Treevas Goods Co. Through a trial-and-error prototyping process, I designed my flagship wallet for TGC. I experimented with form factor, functionality, features, and color using feedback from friends and family. Aiming to provide a personal customer experience, I designed and printed packaging inserts for TGC including a coupon code, thankful message, and signature. For each wallet, I inserted a card with details about when and how it was produced.

A banner I edited together in Adobe Photoshop to advertise my wallets.

A product shot I took to upload to my online store.

A contextual product shot of my originally-designed wallet in the color "Hot Cocoa Brown."

A contextual product shot of my originally-designed wallet in the color "Hot Cocoa Brown."

A top-down product shot of my originally-designed wallet in the color "Hot Cocoa Brown."

My workshop where I handcrafted each wallet, located in my home outside of Chicago!

A context shot of the packaging I designed, 100% recycled and recyclable!

A 2d scan of the packaging inserts I designed. Note the "Production Details" card that was inserted into each wallet that gave production details and the materials used.

An atmospheric shot of my originally-designed wallet in the color "Cactus Green."

From left to right and top to bottom, these are my prototypes leading towards my final design in the bottom right.

This graphic outlines the web design flow I designed on Webflow with both mobile and computer dimensions. Click the link titled "View Relevant Website" at the top of this page to view an archived version of this website!
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